For Immediate Release

HMO Not Chicken To Celebrate With Community
Health Plus Holds Easter Events For Brooklyn And Queens Children

Media Inquiries:Kathryn Soman (718) 491-7493
Customer Inquiries: Marketing Department (888) 809-8009

New York, NY - April 11, 2004 — Once again, Health Plus, the Medicaid managed care provider, held its festive annual Easter events for the children of Sunset Park, Brooklyn, and Jamaica, Queens.

Attending children were given free Easter egg baskets to fill with goodies as they waited for the main attraction – getting their free photo with the Easter Chicken.  Another popular free activity at the event was face painting.

"It is a good time for everyone," says Pat Cahue, Special Events Manager for Health Plus, who helped coordinate the event.  "We make sure the children have a memorable Easter experience."




Health Plus's Joseph Bouquet and David Bauduy cheer with the Easter Chicken and local children for this years- Easter event at Health Plus's office in Jamaica, Queens.

Lutheran Medical Center pediatrician, Toycina Figaro, M.D. (2nd from left), and Program Coordinator for Health Plus, Horatio Frances (right), pose with two children, a clown, and the Easter Chicken at the holiday event in of the Sunset Park Hospit

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Health Plus, a not-for-profit, multi-cultural organization, is one of the fastest growing managed care organizations in New York City. It was established in 1984 with a commitment to provide coordinated quality health care and improving access to health care for uninsured and underserved families. In its annual review of managed care plans, the New York State Department of Health ranked Health Plus as the top plan for quality in its 2002 and 2003 "Consumer's Guide to Medicaid Managed Care in New York City." Health Plus is New York City's leading provider of Child Health Plus, a New York State Department of Health program that offers parents FREE or low-cost health insurance for children under the age of 19. "CRAIN'S New York Business" magazine ranked Health Plus fifth among the largest health maintenance organizations in the New York area.